03/360° Campaigns
Reach your audience with one connected campaign across the channels that matter.
What it is
Yawash leads your campaign from strategy and creative idea through production, launch, and performance review.
Delivery can involve our team, external partners, or both, with the full campaign managed by Yawash.
Who it's for
You're launching a brand or product, preparing for a key season, or introducing an important message to the market. You need a partner to bring the campaign together and take responsibility for its delivery.
What's included
- The briefCampaign objectives, target audiences, and measures of success.
- The ideaThe central creative idea and campaign messages.
- The planChannel selection, timing, and budget allocation.
- ProductionContent and production management.
- CoordinationCoordination of campaign teams, suppliers, and partners.
- LaunchLaunch management, performance review, and adjustments.
The agreed mix may include social media, paid advertising, video, influencers, outdoor advertising, and events, selected around your objective, audience, and budget. Campaign budgets are separate from Yawash's fees. Our management fee is usually set as a percentage, with the rate agreed according to the campaign's size and scope.
What you walk away with
A coordinated campaign whose different parts reinforce the same message, with one team managing delivery. You can follow the campaign's progress without having to coordinate every supplier and activity yourself.
We start with your objective and audience, then build a central idea that connects the campaign while adapting the content to each channel.